Papeterie Plus

Brand creation, logo, brand guidelines, website & marketing

La grande papeterie is a long established business with no or little online presence. We were tasked with taking them online. We went one step beyond and offered them a new look and brand. We came up with Papeterie plus. More than just a stationers. We tried to make a boring subject like paper and staples a bit more interesting by coming up with this pop art style branding.

  • La Grande Papeterie
  • Stationery
  • Q4 2022
Papeterie + more than just paper!

With the brand we wanted to play with the plus and work out all the pluses for working with la grande papeterie. So we came up with + local, + eco, + fast, + easy..

We wanted to appeal to B2C as well as the usual B2B customers and saw an opportunity to market full school packages direct at the parents.
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